The UX design process for Nigama Connect involved several key stages:
Research
The initial research phase focused on understanding the needs and pain points of users in relation to family connections and communication. This likely involved:
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User Interviews: Conducting interviews with individuals from different age groups and family structures to gather insights into their experiences with staying connected with family.
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Surveys: Distributing surveys to a wider audience to collect quantitative data on family communication habits and challenges.
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Competitive Analysis: Analyzing existing family tree platforms and social networking apps to identify best practices and potential areas for differentiation.
Key Research Findings (Assumed, based on the problem and solution):
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Users value staying connected with family but find it difficult due to geographical distance and time constraints.
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There is a desire for a centralized platform to store and share family history information.
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Users struggle with organizing and coordinating family events.
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Mobile apps are the preferred medium for communication and accessing information.
Personas
Based on the research, user personas were created to represent the target users of Nigama Connect. These personas help the design team empathize with users and make informed design decisions.
Journey Maps
User journey maps were created to visualize the user's experience with Nigama Connect, highlighting their goals, actions, touchpoints, and pain points at each stage.
Journey Map Example: Adding a Family Member
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User: Anjali Mukherjee (The Family Historian)
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Goal: To add his grandson to the family tree.
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Steps:
- Discovery: Eldrin navigates to the "Family Tree" section of the app.
- Action: He taps the "Add Member" button.
- Interaction: He fills in the required information, including first name, last name, relationship, and date of birth.
- Consideration: He reviews the information for accuracy.
- Action: He taps the "Add" button to save the new family member.
- Outcome: The grandson is successfully added to the family tree.
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Touchpoints:
- Family Tree screen
- Add Member form
- Confirmation message
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Pain Points:
- Potential difficulty in navigating the app if the UI is not intuitive.
- Frustration if the form is cumbersome or requires too much information.
- Anxiety about making mistakes and entering incorrect information.
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Opportunities:
- Provide clear and concise instructions on how to add a family member.
- Simplify the form by asking only for essential information.
- Offer helpful error messages and validation to prevent mistakes.
- Provide a visual representation of the family tree to show the newly added member.
Brainstorm Diagram
To kickstart the design process, a brainstorming session was conducted to generate ideas for Nigama Connect's features. The results of this session were captured in a brainstorm diagram, which served as a visual representation of the app's potential capabilities. This diagram facilitated a structured approach to conceptualizing the app, ensuring that all essential aspects of family connection, such as family tree construction, communication, event planning, and user profiles, were considered. It also helped in identifying key relationships between different features and prioritizing development efforts.
Wireframes
Wireframes were created to outline the structure and layout of the Nigama Connect app's screens. These wireframes served as blueprints for the visual design and development process. The wireframes in the provided document show the following key flows: